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Steve Mullen
EndGame Public Relations, LLC
(804) 382-0017
steve@endgamepr.com
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Small Business Podcast Offers Advice on Online News Release Distribution
Richmond, VA (July 18, 2007) - The online news release distribution business is booming, and distributing releases online is a tactic small business owners should consider using, both to inform potential customers and improve their search rankings. That's why Startup BizCast, a podcast that features small business advice delivered via interviews with small business owners and other experts, is providing tips in its latest episode on how to use online news distribution properly.
The latest Startup BizCast installment, the seventh in the series, includes an interview with Jiyan Wei, a product manager at online news release distribution company PRWeb.
"Many small business owners are new not only to online news release distribution, but also the idea of writing news releases in the first place," said Startup BizCast Host Steve Mullen, who also owns his own public relations firm. "That's why I've talked a lot about the tactic in the past and decided to interview someone from one of the top news distribution firms in this episode."
During the interview, Wei discusses some "dos and don'ts" about writing and posting online news releases, a new type of release called the social media release, and how online news releases should fit into your media relations strategy.
To hear each episode of the podcast as it becomes available, subscribe via iTunes or use the Startup BizCast Feed with your favorite RSS feed reader. You can also listen to episodes online and download them at the Startup BizCast website or on iTunes.
Startup BizCast is produced by EndGame PR Podcast Production. Sponsorship opportunities are available.
About Startup BizCast
Startup BizCast is a podcast featuring advice on small business through
interviews with entrepreneurs and owners of small businesses and startups.
For more information, visit www.startupbizcast.com.
About EndGame Public
Relations, LLC
EndGame Public Relations, LLC is a full service PR firm based in Richmond,
Virginia. Specializing in strategic media relations and PR for search
engine optimization (SEO PR), the agency offers a slate of services that
includes media pitching, news release and other materials writing, PR
strategy and planning, media event planning, product launches, crisis
communications, social media optimization, and podcast production. For
more information on EndGame PR, please visit www.endgamepr.com.
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Tags: business,
news release distribution, podcast,
small business,
social media,
web 2.0