A New Blog Name

Like the title says … the blog has a new name! I’ve grown tired of the old name, “Media Relations & SEO PR”. It was somewhat of a horrible name to begin with, and it was time to rid the world of it.

The new name, “Social Media PR Blog” reflects a new direction at EndGame PR. Actually, I don’t want to call it a new *direction*, because EndGame PR is still quite good at media relations and SEO PR. However, in the past three years since the company was founded, a lot of changes have happened both in the world of PR and in EndGame PR. Social media has crashed the party, and I’ve rushed up to meet it. Smart clients are coming to me with a desire to learn about and utilize the new tools available in the social media world … things like blogging, podcasting, web videos, Facebook, and Twitter. In fact, an extremely large percentage of the work I do is social media related. I think social media is a PR practice and I’ve started calling EndGame PR a Social Media PR firm. Thus … the name of the blog.

Will the focus of the blog change? Not much. I already blog about social media quite a bit already, so you probably won’t notice a difference in the content. One thing that WILL need to change is the address of the blog feed, which is at http://feeds2.feedburner.com/media-relations-seo-pr-blog. I’ll be changing the URL in the near future to reflect the change. I’m not doing it yet, but be aware that it’s coming!

PS: I’m not quite satisfied with the graphic on the masthead, and will probably work on that a bit more.

Tags: site news, social media

Blog and News Now on RVABlogs

Posted: November 26th, 2008 | By: Steve Mullen | Filed under: EndGame PR Site News | No Comments

Just a quick note to announce a new way to read content from this blog as well as EndGame PR client news. RVABlogs, which mashes together hundreds of Richmond, Virginia-based blogs into one great site, has agreed to include not only content from the Media Relations & SEO PR Blog, but also the EndGame PR News Feed. The site has a way to rate blog posts, so if you decide to visit be sure to vote up my posts!

If I’m not mistaken, this post should be showing up over there right now. Hi RVABlogs readers!

Tags: site news

Blog Feeds Cleaned Up

Posted: August 15th, 2008 | By: Steve Mullen | Filed under: EndGame PR Site News | No Comments

Just a short note to any subscribers to this blog: The blog feed was a mess there for a little while and I apologize for not noticing. Apparently I’d mistakenly set things up such that every page on this website was included in the feed. Obviously if you subscribed to read about media relations, SEO PR, social media and the like … you didn’t need my “about” page in your feed. If you unsubscribed in frustration, please consider resubscribing, as the problem is now cleared up!

Sorry for the problem. It’s just one more issue I’m clearing up with the new web design! Here are links to all of the various EndGame PR feeds:

Media Relations & SEO Blog Posts
EndGame PR News Releases
Startup BizCast Podcast Episodes

Tags: rss, site news

New EndGame PR Website Design

Posted: August 4th, 2008 | By: Steve Mullen | Filed under: EndGame PR Site News | 2 Comments

Surely you’ve noticed (unless you have a serious vision problem, or had never actually visited this site before today) that I’ve redesigned the entire EndGame Public Relations website and the Media Relations & SEO PR Blog. I’ve been working on this for about a week, and made the change for two reasons:

This website hadn’t had a true redesign in about two years. That’s an eternity on the Internet.
The original design was done in standard html with no stylesheet. That means it was a bear to update. This design is managed using WordPress as a content management system, or CMS.

>>Continue reading…

Tags: site news, Web Design, wordpress