New Client Website: A Nest is Born
We’re finishing work on an all new client website this week, and it’s one of our favorites because of the design and the client! Neatest Nest is a brand new professional organizing business that is being started by a very good friend of mine, Becky Santelli. My family has known hers for about 10 years, and I can’t think of a better person to come into your “nest” and get it in order!
Becky wanted a clean design that reflected her business of organizing. Her new website uses light colors, clean lines, and judicious use of shadow effects to give it a 3d look in some spots. Use the link below to check it out, and if your nest needs to be neatened, be sure to give her a call!
Click here to visit Neatest Nest Professional Organizing Service, based in Mechanicsville (near Richmond), Virginia.
Client Website Promotes Educational Travel
I’ve been remiss in mentioning a brand new website I recently finished up for a client. I’ve done quite a bit of web work for the Virginia Community College System (VCCS), and the most recent work involved their international study program. It may (or may not) surprise you to learn that the community college system here in Virginia has a great student and faculty exchange program. It’s not the kind of thing you normally expect from a community college.
VCCS already had a section of their existing website that had information about exchange programs, but they wanted more. They asked me to build a relatively simple website that showed more images and had more information. I’m quite happy with the results!
You can see a screen shot of the site to the right (click for a larger version), or visit the actual site here.
Web Marketing Turnoffs
I happened upon a great article from Entrepreneur.com that charts their list of 13 top web site marketing turnoffs. In my view, they almost nailed this list. On it is at least a handful of my biggest online pet peeves. Here’s my favorite (or is that least favorite?) on the list:
Forcing immediate registration: Requiring a new user to register is a reasonable request-after you’ve sucked him in. The sites that require registration as the first step are putting a barrier in front of adoption.
I run into this frequently on blogs that make you register before commenting. Nothing will make me less likely to comment on your blog that forcing me to register before doing it.
The reason I said that they almost nailed this list is that I disagree with one of the points and would add two more. I think they dropped the ball in including this one:
New Client Website Unveiled
I’m happy to announce another new EndGame PR client website! I’ve been doing quite a bit of work with the Richmond Association of REALTORS® (RAR). In December, I finished building their REALTORStore Online site, which is a magazine style design with a LOT of content on the front page and an e-commerce solution to help them implement their concierge service. This week I “handed over the keys” for that site’s sister! The site for The Real Estate School (TRES) features a design very similar to the REALTORStore … so similar in fact that I started calling the two “fraternal twins”.
The new TRES website features the same large amount of content as REALTORStore Online, and the addition of a podcast listening station on the front page for the shows I’m producing for them. With each site I not only designed and built the layout, but also assisted with the writing of the content.
Here’s a look at the new home of TRES on the day it launched:
I was very proud today in a meeting that client contacts couldn’t stop raving about how much better this site is than the one they had previously. That’s my goal!
Richmond REALTORS® Client Site Now Live
I’ve been working for some time to complete a new online store for the Richmond Association of REALTORS®, and the new site went live yesterday afternoon! RAR has two physical REALTOR® Stores, and to make life easier on its members, has a concierge service online. RAR was not the least bit happy with the site they had. They considered it somewhat bland, and didn’t think it worked very well. Enter … EndGame PR! Below is an image of the site on its launch date. Click the image for a larger version.