I just posted a client video on YouTube and on the client’s blog. This was a “let’s get this done right now” type of project, so I shot and edited the entire video myself rather than hire a pro videographer. The video is for Save Our Shelters, a Richmond, VA-based animal rights group [...]
[Read more by clicking on the headline for this blog item]Blogger relations is like media relations … except with blogs. Seems obvious, right? Instead of working to get media coverage, you’re working to get mentions on blogs. I had the opportunity to watch up close this week how a “hit” from a blog can be more valuable than a hit from a [...]
[Read more by clicking on the headline for this blog item]I just happened upon a great blog post that charts the Top 5 Corporate Podcast Mistakes to Avoid. It’s a rather old post, but the issues are valid even a couple of years later. Producing a corporate podcast is an incredible way to brand yourself and/or your business as an expert and at [...]
[Read more by clicking on the headline for this blog item]Regular readers may know about my podcast, Startup BizCast, which offers small business advice from small business owners and other experts. If you don’t know about it … shame on you for not visiting more often!
In the latest show, which is the seventh in the series, I had the opportunity to interview Jiyan Wei, [...]
I wanted to show an example of how outstanding writing can really make a bland announcement worth reading. Anyone who has stopped by here knows I’m a big fan of Feedburner. In fact, this is my second post in a row about them (I need to branch out .. really).
The reason I like [...]