High Costs Hurting Political News Coverage?

An item in U.S. News & World Report’s Washington Whispers column is raising some eyebrows and causing quite a bit of talk.
Rocked by warnings that it will cost news organizations $50,000 more per reporter to cover Sen. Barack Obama or Sen. John McCain, a growing number of journalists and press pundits are questioning why the [...]

The Future of TV is Coming

Tonight I sat in my living room and watched a stream of The Daily Show on the big screen TV in my living room.  It would be unremarkable except that the video being displayed on my TV was actually coming from a website called Hulu.  I found a way to easily hook up my laptop [...]

If a Tree Fell on Katie Couric, Would Anyone See it Happen?

Raise your hand (better yet, leave a comment on this post) if you watch a network TV 6:30 p.m. newscast on a regular basis.
I just read a very interesting article from this month’s American Journalism Review that contended that American national newscasts, specifically those from NBC, ABC, and CBS, are not actually behind the times [...]

Online Ads Surpass Radio Ads for the First Time

This isn’t really related directly to media relations OR SEO PR, but I find it facinating. According to a story at Mashable, spending for online ads is now higher than radio ads. A total of $21.7 million has been spent on online marketing in 2007, compared to $20.4 million on radio marketing.
I [...]

Outsourcing Journalism

You know, I’ve come to expect less-than-intelligent moves from the managers of news publications.  Despite that, I was still shocked to hear that an Internet-based news publication in Pasadena is outsourcing its reporting jobs.  How can you do that, you ask?  Well, two reporters in INDIA will be covering the Pasadena city council meetings for [...]