The Twitter Numbers Game
Please pardon me while I sound like a grumpy old man for a moment.
I’ve become increasingly frustrated with Twitter. I’m not going to stop using it. It’s not THAT bad. However, my frustration level is definitely rising. There are two reasons for this. The first is auto-direct messages from people who are thanking me for following them and at the same time trying to promote their website. That’s a gripe for a different day.
The reason for the frustration I’m talking about in this post is the number of people who seem to think there are shortcuts to using Twitter. These are the people who blindly follow thousands of people, or pay one of these “get thousands of followers in just a few days” services to do it for them.
These people just don’t get it, and it seems like there are more of them than ever.
They don’t get that I can choose not to follow someone who obviously isn’t following me for my content or conversation. It’s obvious that someone who is pushing alternative medicine from India (for example) and has five Twitter updates and 5,000 followers doesn’t really care who I am or what I’m posting. I generally post on Twitter about PR, social media, and occasionally sports or some random stuff about my life. This alternative medicine salesman in India is just using me in a numbers game, and I’m not participating in the game.
They don’t get that having 100 Twitter followers who actually read your Tweets is MUCH more valuable than 1,000 who are completely ignoring you.
I’m taking a pledge:
I do not auto-follow. I will not sign up for opt-in Twitter advertising. If you follow me, I will follow you back if your Tweets are relevant to me, you are posting interesting links, you seem like an interesting person, or you are local to me.
Who’s with me???