Surprise! Journalists use Social Media!
It should come as no surprise, but it’s at least a confirmation of what I and others have been saying for a while. A new study by Middleberg Communications and the Society for New Communications Research (SNCR) shows that 70% of reporters use social media sites like Facebook and Twitter when doing research for stories.
Here’s an excerpt from an article about the study on Journalistics:
One of 100 PR People Worth Following
All day on Sunday, I noticed a flood of new Twitter followers. This is rather unexpected on a Sunday, as you might imagine. I couldn’t figure out what I could have possibly done to trigger it. Then, I figured it out. Valeria Maltoni, writer of the excellent blog Conversation Agent, named me one of her 100 PR People Worth Following on Twitter. I’m thrilled at this, of course, and want to thank Valeria … not only for naming me to her list, but for compiling the list in the first place. There are thousands (millions?) of great PR people on Twitter, and this list is a wonderful starting point for anyone who wants to join in the PR conversation on the micro-blogging site.
If you want to do it the easy way, Neville Hobson created a list on TweepML. You can follow each of the 100 on Valeria’s list by clicking one button! Follow this link: http://tweepml.org/PR-100/
Talking Web Marketing in F’burg
I had a great time meeting a room full of business owners in Fredericksburg, Virginia last Thursday. I was speaking as part of a Rappohannock Region SBDC entrepreneurship workshop series. My portion of the discussion covered web marketing – specifically SEO, social networking, and social media. This was the first of four workshop dates. I’ll be speaking during the third date as well, which will be held on October 8.
Several attendees requested a copy of my slide presentation, so I’ve posted it here. Thanks for inviting me!
Three Speaking Engagements in 30 Days
I’ve mentioned before that it seems like I’ll go a while without anyone asking me to present at a workshop or speak to a group, and then I’ll have several crop up in a short amount of time. That’s being proven again. My last speaking engagement was several months ago, but I’ll have three coming up in the next 30 days.
Here’s what I have coming up:
September 24, 2009: Present on using Social Media for marketing at a workshop organized by the Small Business Administration (SBA) and the Fredericksburg area Small Business Development Center (SBDC). The workshop will be from 8:30am until 10:30am at the Stafford (Virginia) Campus of the University of Mary Washington.
October 1, 2009: Present at a meeting of the Virginia Hispanic Chamber of Commerce about using social media, social networking, and SEO for web marketing. The presentation will be from 3:30pm until 5:30pm (with a reception to follow) at the Village Bank headquarters in Midlothian, VA.
October 8, 2009: Present on how to market your website at another workshop organized by the SBA and Fredericksburg SBDC. The workshop will be from 8:30am until 10:30am at the Stafford (Virginia) Campus of the University of Mary Washington.
Keep an eye on this blog and my Twitter stream, as I expect to have registration details in the next few days.
If you’re interested in having me speak to your group about public relations, social media, SEO, or any number of other topics, please contact me!
EPR Client News Now in Google News
I have to crow for a moment, so please excuse me. I just found out today that the content from the EndGame PR News page is now being indexed and listed in Google News! This is something I’ve been working on for some months, and I’m thrilled to see it finally become a reality. It’s a HUGE bonus for EndGame PR’s clients, who will now see added visibility for their releases. Essentially, EndGame PR now has more distribution power than some online news release distribution services!
For now, only one release is listed in Google News. I posted it this afternoon, and it showed up very quickly. I was told by Google that it would take some time to crawl and index all of my content, so I’m assuming that the other releases listed on that page will eventually be listed. My guess is that every new release posted from now on will be indexed quickly, like the one today.
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