A New Blog Name

Like the title says … the blog has a new name! I’ve grown tired of the old name, “Media Relations & SEO PR”. It was somewhat of a horrible name to begin with, and it was time to rid the world of it.

The new name, “Social Media PR Blog” reflects a new direction at EndGame PR. Actually, I don’t want to call it a new *direction*, because EndGame PR is still quite good at media relations and SEO PR. However, in the past three years since the company was founded, a lot of changes have happened both in the world of PR and in EndGame PR. Social media has crashed the party, and I’ve rushed up to meet it. Smart clients are coming to me with a desire to learn about and utilize the new tools available in the social media world … things like blogging, podcasting, web videos, Facebook, and Twitter. In fact, an extremely large percentage of the work I do is social media related. I think social media is a PR practice and I’ve started calling EndGame PR a Social Media PR firm.  Thus … the name of the blog.

Will the focus of the blog change?  Not much.  I already blog about social media quite a bit already, so you probably won’t notice a difference in the content.  One thing that WILL need to change is the address of the blog feed, which is at http://feeds2.feedburner.com/media-relations-seo-pr-blog.  I’ll be changing the URL in the near future to reflect the change.  I’m not doing it yet, but be aware that it’s coming!

PS: I’m not quite satisfied with the graphic on the masthead, and will probably work on that a bit more.

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