Another Print Pub Goes Fully Digital


Posted: November 20th, 2008 | By: Steve Mullen | Filed under: Media News | No Comments

The dominoes continue to fall.  Back in October we learned that the Christian Science Monitor is ditching its print version and only publish online starting next spring.  This week, we heard a similar announcement from another longtime print publication.

The editor of PC Magazine says after the January 2009, the 27-year-old computer magazine will discontinue its print edition.  Henceforth, the magazine’s content will be delivered online and in an email version.  Here’s an excerpt from the announcement from Editor Lance Ulanoff:

While we are energized by the endless possibilities of the digital format, I assure you that the decision to stop producing a hard-bound copy was not an easy one. But the reality is that the ever-growing expense of print and delivery was turning the creation of a physical product into an untenable business proposition.

There’s no doubt we’ll be seeing more and more of these announcements from veteran print pubs.  The growth of online news content puts publications like PC Magazine at a huge disadvantage from a number of sides.  The magazine’s deadlines were such that the news it delivered to subscribers was six weeks old when it arrived.  Subscriber rates are down at nearly every print publication that exists today, mainly because it’s just not a format that people want any longer.  Digital is better for so many reasons that I just don’t have enough electrons to put them all on this blog.

Anyone interested in a pool to guess which major pub will be next?  My guess is the San Jose Mercury-News.  They’ve been shrinking that paper to the point where it’s almost irrelevant.

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