An Explanation of PRWeb — on Video
PRWeb, the online news release distribution company, released a viral-type video today that hopes to explain the service. I’m particularly tickled by this video because I actually helped with it. I was interviewed by Common Craft, the production company that made the video, as an example of a “power user”. Yes … I’m tooting my own horn. Toot. Toot.
Here’s the video!


Nice metaphor! Simple. To the point. I think I’ll send this to a client I’ve been marketing through PRWeb. It breaks the logic of PRWeb down to its essentials, especially the aspect of reaching beyond traditional media directly to the consumer, blogger, and search engine seekers — those folks “fishing” the info stream on the Web.
Thanks!