Feedburner Stats PRO and My Brand Now Free

I noticed some changes this morning when I logged into Feedburner to look at my stats. Two services that you had to pay for previously, Feedburner Stats PRO and My Brand, are now offered free … at no charge :)

PRO access to the number of people who have viewed or clicked individual content items in your feed and “Reach,” which estimates the daily number of subscribers who interacted with your feed content.

The My Brand service is something definitely worth looking into both for SEO and branding reasons. It allows your feed to appear as though it’s actually coming from your website. Instead of having a URL something like http://feeds.feedburner.com/mycoolsitefeed, the address can be http://www.mycoolsite.com/feed.

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