Big Client Win for EPR!

ENDGAME PR RETAINED BY SHAMIN HOTELS

Richmond, Virginia – EndGame Public Relations President Steve Mullen announced today that Shamin Hotels, Virginia’s largest hotel management company, has retained his firm.

“I couldn’t be happier about this partnership,” said Mullen.  “The next six months will be unlike anything Shamin Hotels has experienced, and I’m thrilled to have been selected to partner with them.”

By the end of 2006, Shamin Hotels expects to break ground on six new hotels, launch a new corporate website, launch a new golf stay-and-play website called RichmondGolfPackages.com, and go through a number of corporate changes.  EndGame PR will assist in promoting the groundbreaking events, as well as provide strategic media relations support to the company.

“We are launching into a new era with strong growth in various markets both inside and outside Metro Richmond,” said Joe Reardon, Vice President for Sales and Marketing at Shamin Hotels.  “We’re excited that we’ve identified a true partner in public relations with EndGame PR, and look forward to a strong relationship and spreading the word about how Shamin Hotels is becoming a dominating force in the hospitality business.”

About EndGame Public Relations
EndGame Public Relations is a full-service PR firm based in Mechanicsville, Virginia.  Specializing in strategic media relations, they offer a full slate of services such as materials production, media pitching, PR strategy and planning, event planning, product launches, crisis communications, and production of audio news releases and podcasts.  For more information on EndGame PR, please visit http://www.endgamepr.com.

About Shamin Hotels
Shamin Hotel Group, based in Richmond, Virginia, is a leading Hotel Management company with more than 20 lodging properties in the United States. Shamin Hotels is a dynamic, growth-oriented hotel company that owns, operates, and develops commercial business hotels under Hilton, Marriott, Holiday Inns, Choice and Wingate names. Shamin Hotels is deeply rooted in the hospitality industry and enjoys a number of advantages that give the company a competitive edge. Its senior management team has more than 100 years of combined experiences. The company has long-standing relationships with the industry’s most highly regarded brands and has consistently been recipient of awards from its franchisors. For more information or hotel information, call 804-777-9000 or visit http://www.shaminhotels.com.